Thursday, January 29, 2009

How does Google calculate the Page Rank of your webpage?

Every incoming link to your website is a vote for your website according to Google. As many as quality links you get to your website, the chances of increasing Page Rank are more... Only quality links can do this task. Getting one or two quality link per day or 30 to 50 quality links in a month are enough to rank higher and increasing your website Page Rank. As many as quality links you get to your website, your website gets popular and Search Engines will rely in your website as well.

However, Google does not calculate Page Rank of any webpage on the pure count of incoming links to your website. Google robots also analyze the page your link resides on. Link on a page similar to your targeted keyword name is more important to get higher Page Rank and search engine rankings. Google gives higher importance to your webpage if you are doing like that. So, mind this when you are thinking of doing one way link building or reciprocal link building for your website.

At the time of analyzing any linking page, Google looks at the following on page and off page factors:

• Page Rank of linking page
• Link from related website
• Number of outgoing links on that page you are linking to. Do not link to pages having more than 50 links.
• The quality of inbound links directed at the website of the outbound link

So, the quality and quantity both matters in the Google algorithm while calculating Page Rank of any webpage. Keep this in mind while hiring any link building services provider.

Friday, January 23, 2009

Useful Link Building Tips for Freshers

Hi Friends, In this article, you will find some useful link building tips to make your link building campaign successful. Here, I am writing what I learn in my seo career while doing link building for any campaign. Link Building plays a major role in search engine optimization. According to me, as I did and saw in my career, after doing on page on any website, link building and directory submission both are enough to get higher ranking, page rank and traffic to any website.

To make any link building project successful, you need to keep learning and doing something new to rank higher in search engines. Following are some useful tips you can use accordingly while doing link building:

• When you are provided any project for link building, study website what all about it is.
• Search your competitors with your targeted keyword in Google to which you have to use in link building for any particular website. You will find thousands of websites listed in search engine results but go with only top ten websites. Pick any website and check its back links in Google and Yahoo or alternately use link harvester tool to see maximum back links of any website. You will find many websites linking to that particular website.
• After it, maintain whole data of websites in an excel sheet followed by their webmaster’s ids or it may be a contact form.
• After maintaining data, write a professional mail regarding link exchange but it should not offer spamming at all. In mail, ever start describing yourself followed by your company and services you offer and never disclose your websites to which you are using for link exchange. Just mention your theme for link exchange. If any webmaster is looking for links, he or she will definitely reply to you. In addition, don’t forget to write 1 or 2 lines on against spamming in your mail.
• After reply of any webmaster, you can send your link information in reply.
• Main thing to note, Do not use free email services like Gmail, Yahoo mail, Hotmail, AOL etc. If possible, use your company mail id for link exchange. Because most of the mails sent by you to any webmaster go to spam or junk folder than inbox. Therefore, it is just wastage of time. As I found in my career, 50 mails out of 100 directly go to junk or spam folder of webmasters.
• One more thing to note, don’t use link exchange related words in subject line. You can use like “Website Partners” “Potential Partnership” etc. Because in most of cases webmasters block mails, containing subject line “link exchange” related.
• This is also a part of spamming, I said in last two paragraphs but it is not if you are using a professional mail format which describes you, your company, and services you offer.
• By following all above tips you will get more and more quality links for your websites.

Using such email format, you are not only doing link exchange but also email marketing for your company followed by more and more traffic to your website.
This is enough for today. I will keep sharing my knowledge with you my friends. You can comment or mail to gain and share.

Monday, January 19, 2009

Quality Link Building Services Provider

There are a lot of SEO link building services companies you can find online. While some offer quality link building services that provide results, others may use black hat techniques that can make your website penalized or blacklisted. Ever choose a link building company or link builder who can offer you quality link building services. Only quality link building services can help you getting ranked higher in search engine page results (SERPs).

Please mind following things before choosing any link building services provider:

• First of all, never choose a company who offer a huge number of links for a very cheap price within a short time of period. Getting quality links to any website is a crucial task to do. It needs time and good knowledge of ethical link building. Getting a huge amount of links for a very cheap price may harm your website, either can make penalized or blacklisted.
Avoid link building services that provide hundreds of links from the same class C IP address. You will gain a very cheap benefit of such links while you are paying a huge amount per link. So ever choose a link building company that can offer you link from different class IP address websites.
• Never go for reciprocal or three way link building services, because such links are not so much valuable as one way links are. As I written about it in one of my last posts.
• Main thing to mind while choosing a link building services provider is to inquire as much as possible regarding their methods and techniques they use in link building.

We at link popularity India, use only ethical link building techniques to provide you best link building services. We approach related and quality link partners to get links.

Thursday, January 15, 2009

What is Page Rank? How to Improve Page Rank of any webpage?

Page Rank is one of the methods developed by Google to tell you the importance of your webpage has in Google’s eyes. It is a numerical value (marks) provided by Google to any webpage according to its quality. Google values any webpage between 0-10 according to quality of that particular page. You can see page rank of any webpage if you have Google Toolbar installed on you browser. If you don’t have Google Toolbar, you can install it from: or visit to see online.

Page Rank helps website to rank higher in search engine page results (SERPs). Get higher page rank and rank well in search engines. To get higher page rank, you need quality back links to your website. Hire a professional link building company or link builder to fulfill your link building requirements.

Following are some exercises can be done to improve Back Links:

Directory Submission
Article Submission
Social Bookmarking
Link Building (One Way & Reciprocal)

Friday, January 2, 2009

Why is one way link building more effective than reciprocal link building according to Google?

Google recommend one way links because these help website to show its quality. As many as one way links our website gets, it gets trustworthy in eyes of Google. Not only Google likes one way links but also other search engines like Yahoo, MSN and AltaVista. One way links help us to rank higher and improve link popularity.

Any website offers us one way links because of quality of our content and information we provide. The website offering link to us, thinks the information or services of our website will help users.

Getting one way links is more difficult than reciprocal links we do. We need some extra efforts to do to get one way quality links. Only expert link builders can do this task. They know whom to approach and who can offer better quality. We have a team of expert link builders who can offer you best in the industry.